Image via Wikipedia The healthcare industry is full of serious people. They should be serious, shouldn’t they? After all, health care is serious business. Life is at stake and life is sacred. But if you had to choose between two different kinds of providers, which one would you prefer: the serious one or the responsible […]
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Google SideWiki: How to Brace Yourself for a Communications Bitch Slap
Google is always working on new products. Many go nowhere, while others become darlings of web technologies like Gmail. Google’s latest entrance onto the Social Web its SideWiki. It’s not so much a wiki as it is an imposed commenting system. Whether you want it or not, SideWiki effectively enables anyone in the world to […]
10 Reasons You Shouldn’t Buy Chris Brogan’s Trust Agents
Chris Brogan has a new book called Trust Agents, co-authored with Julien Smith. I guess it’s about Trust and Agents. Agents of Trust. If you’re serious about being successful online and learning how to meaningfully connect with your stakeholders, you’re better off not paying attention to what some obscure authors who’ve achieved results have to […]