The other day I posted this video:
Today I downloaded Google’s transcription of the audio and thought I pass this along to you just for fun. The results a pretty much bizarre. Oh, the SEO implications! 😉
My favorite clip is this:
I’m Phil common
and Phil gramm and are calm
about what
that’s what I meant
Here’s the whole transcript:
still down take money that shot he’s trying to clear up some of the confusion.
recording conversations about markets this conversation and why I think some of his compositions totally misguided misleading and all focus
in my opinion what matters is the audience and all this talk about social marketing and social communications in trying to figure out what’s the best term for this
what I have to say since very simple. the only thing that the way it is really doing with respect to marketing is this just adding a new feature which is the ability to just have a conversation
mister audience what that is your customers the fans
marketing is not about conversations it’s a part having conversations is certainly a part and now the way that that’s what’s exciting about this you can talk to somebody you can be available
but I eat
believe that a lot of companies and the agency’s are making away bigger deal about conversational aspect of these new media
that is really necessary
and all the talk and all that though case
I think the audience is getting lost
the sea having an audience
it’s not the same thing is just broadcasting unilateral messages like spaghetti against the Wall no not by any means
if you don’t have an audience you don’t have a business
you don’t have an organization
the leading nobody
no an important part about businesses leadership
marketing is about presence
it’s about leadership
now you just have media which you can now
it’s a racket get feedback
because shortcut a lot of the
complicating research that the student on twenty third years ago
that is the problem by making too much of this conversation part
to really think about it what kind of world we want with it
to in the world
were all interacting with multiple brands
day to day
I think it’ll destroy that’s nuts
in the last ten fifteen years because of technological changes
people of guns Fed up with
traditional advertised all this kind of spanning house
and I think if you over to the social component with regard to your marketing efforts
I think eventually all this just to get printout from that in the will be back to where we
are now with traditional advertising which is
I don’t want to be with us but we don’t wantto know that brings
this really all people want
it’s just availability
if something goes wrong they want to have some customer service
if you want to be educated
and they want to be educated get questions you want to be the answer
the ultimate people want to be part of the knowns patients
well they they want to be an audience to but they want the ability to be heard
you ask you questions
so this conversation of peace is very important
but it’s not cool
conversation is not a strategy
leading an audience that’s true
just think about that
it’s easy to get lost in all the talk about
still some media to to the basics
if your direct marketer
don’t forget copy skills
long copy
it’s too important to sit now copies of of video
are you text
and I teach and to bill them
interactive on to those are important skills
don’t think that’s clear and facebook
analysts also media stuff
it’s something that’s a big deal
so again but that’s it
being an audience for important tragic the conversation
as Justice still companies
anyway getting questions to for to contact
meI’m Phil common
and Phil gramm and are calm
about what
that’s what I meant
and if you can’t have a conversation with
meif they commit a horrible
wait for three six two
zero four five one
and I hope to keep you could stuff
welcome
I guess we’ll have to speak our clearest from now on. You can hear and watch the original here.