Tag Archives: Health care

fPatient – Ethics and Mediocrity in Healthcare Marketing

I’m not a fan of buzzwords: not only do they tire with time but they also constrict discussion and usually end up being the object of unimaginative and disconnected marketing efforts. In recent years, we have seen the emergence of … Continue reading

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The Winkler Nurses Case on #RNchat

When I started #RNchat last year (@RNchat on Twitter), my hope was to assemble a simple and supple forum for nurses and the public to discuss important issues from the perspective of a diverse group of people. Here’s a re-post … Continue reading

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17 Best Posts in 2009- A Year of Social Media and Health Care

2009 was an important year for getting healthcare more up-to-date with web technologies. We have a long way to go: healthcare marketers have begun the process of sorting out the meanings of internet media. 2009 was also a year of … Continue reading

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SixthSense Technology – A Whole New Web

The Web now is crude. Desktops and laptops tie you to a typewriter. Mobile devices tie you to tiny typewriters. From our perspective, the Web is two-dimensional. Pranav Mistry, however, wants to liberate us from the two-dimensional Web. How? With … Continue reading

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How to Make Health Care Remarkable – the @ePatientDave Interview

Dave deBronkart is a Freedom Fighter. In 2007, Dave battled metastatic cancer and emerged a passionate advocate for leveraging the Web to connect patients with the content and support and inspiration they need to cope with the human consequences of … Continue reading

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